About Wilfred Emmanuel-Jones
Wilfred Emmanuel-Jones MBE is a British farmer, entrepreneur, author, and broadcaster. As the founder of The Black Farmer, he has built one of the UK’s most recognisable premium food brands while challenging perceptions of British farming and championing diversity, quality, and opportunity.
Wilfred is known for his straight-talking, thoughtful perspective on food, business, and social change — grounded in lived experience and a deep respect for the land and the people who work it.